From Awareness to Action: Rethinking Mental Health Campaigns
How to leverage athletes’ influence, choosing high-dwell placements, and avoiding tokenism.
View ArticleThe Great Brand Secret: Know Exactly Who You Are ft. Snap CMO Grace Kao
Why Snap is betting on real connection over passive scrolling.
View ArticleWhy Scarlett Johansson’s Low-Profile Beauty Brand Couldn’t Last
The celebrity skincare brand announced Wednesday that it is winding down operations.The clean beauty market is slightly less saturated with celebrity brands now that Scarlett Johansson’s skincare line,...
View ArticleWeek of Sept 21 Cable News Ratings: Primetime Gains for All Cable Nets
MS NOW’s The Rachel Maddow Show is strong in demo.
View ArticleOpenWeb Enters Insolvency After Dramatic Fall From $1.5 Billion Valuation
The adtech firm is under court supervision after a dispute with a lender intensified an ongoing cash crunch.
View ArticleGoogle Gets to Keep Its Adtech Stack Intact. Does The Trade Desk’s...
In its battle with the DOJ, Google kept its adtech stack intact—the reality could dilute the value prop of some Trade Desk products.
View ArticleRed Antler-owned Creator Studio Wants to Fight AI Slop With UGC
Fat Earth Studios is a bid to capture shifting budgets as influencer content outperforms on social
View ArticleWeek of Sept 21 Evening News Ratings: ABC Grows in Viewers
World News Tonight had its most-watched week to start a new season in six years.
View ArticleHallmark Gives Advertisers Early Holiday Gift: Outcomes-Based Measurement...
Hallmark teams up with iSpot for outcomes-based measurement at scale ahead of Countdown to Christmas.
View ArticleSallie Starts Serving Ads to Students Looking for Scholarships
Backpack Media, part of Sallie Mae's sister company, is now selling onsite placements.
View ArticleAd Council PSA Reveals the Secret Struggles of New Motherhood
A screaming baby. Stretch marks. Crying in the shower. These harsh realities of early motherhood are too often kept secret, but a new public service announcement out today from the […]
View ArticleSlow Ventures Backs 3 More Creators in Its $64 Million Bet on Niche ‘Cults’
The venture capital firm is writing $1 million to $3 million checks to creators it believes can turn trusted audiences into portfolios of businesses.
View ArticleC-Suite Shocker: David Ellison Adds a Co-CEO for Merged Paramount-WBD
Ynon Kreiz will join the combined Paramount and WBD to lead alongside Ellison.
View ArticleKFC Superfans Prove Their Devotion to Chicken in 30-Minute Game Show
Latest chapter of the "Believe in Chicken" campaign expands into long-form entertainment
View ArticleEntries Open for ADWEEK Team Visionary Awards 2027
ADWEEK is currently accepting submissions for the 2027 Team Visionary Awards. A standout campaign or a transformational year of growth can’t be attributed to just one person. It takes a village—or […]
View ArticleWhen CTV Delivers an Ad, Who’s Actually Watching?
This post was created in partnership with ViantAn ad can reach the right screen and still miss the person watching it. So, how can marketers tell which ads earn attention, […]
View ArticleRunway’s AI Video Agent Creates and Measures Ads Across Platforms
The $5.3 billion startup is launching an agent that creates, versions and analyzes ads across Meta, Google and TikTok.
View ArticleNBC Sports Turns NBA Athletes Into Comic Book Heroes for a Super Second Season
NBC's campaign and activation celebrates the first-ever American Express NBA Tip-Off triple-header.
View ArticleCondé Nast CEO Roger Lynch Departs for Mattel
The former Pandora executive, whose tenure coincided with a paradigm shift in digital media, will be replaced on an interim basis by board member Mike Perlis.
View ArticleThe Trade Desk’s 10 Years on Wall Street: Booms, Busts, and the Battle...
A decade after its blockbuster IPO, The Trade Desk has gone from adtech darling to embattled independent DSP, facing slowing growth, partner defections and a 91% stock slide as it bets its next chapter...
View Article![Mac Miller – The Divine Feminine (10th Anniversary) [iTunes Plus M4A]](http://is1-ssl.mzstatic.com/image/thumb/Music211/v4/a5/f7/d9/a5f7d909-56a4-813b-15ce-fc50e32afb7d/093624817154.jpg/296x296bb.webp)
