Nickelle Smith Named Morning Anchor at WKRN in Nashville
Nickelle Smith has been named morning anchor for Nashville, Tennessee ABC affiliate WKRN. "In other news.... a blessing I didn't see coming! I'm so grateful to continue being part of the WKRN Good...
View ArticleThe Future of Streaming and Storytelling With Warner Bros. Discovery
Entertainment has never been more dynamic or fragmented. Consumers have endless choices for how and where they engage with content, from streaming services to cinema, television, gaming, and beyond....
View ArticleQuality Experience to Cease Operations After Founder Ari Weiss’ Death
Independent agency Quality Experience will no longer be operational after founder Ari Weiss' death last month, its founders confirmed. Weiss launched Quality Experience in January 2024 with partners...
View ArticleSaturday, March 8 Evening Cable News Ratings: Have I Got News For You...
Fox News' My View with Lara Trump was the most-watched show on Saturday night in total viewers and the Adults 25-54 demo. Meanwhile, an interesting Saturday night trend is beginning to emerge on CNN....
View ArticleSunday, March 9 Evening Cable News Ratings: The 2-Hour Big Weekend Show Is a...
The expanded Big Weekend Show is proving to be a winner for Fox News as it ranked as Sunday's most-watched show. In recent weeks, the two-hour block has regularly supplanted Life, Liberty & Levin...
View ArticleMonday, March 10 Evening Cable News Ratings: Gutfeld! Takes No. 1 in the Demo...
Gutfeld! kicked off the week as Fox News' most-watched program in the Adults 25-54 demo, overtaking usual No. 1, The Five. On MSNBC, The Rachel Maddow Show remained in first place with that...
View ArticleMichael Williams to Retire from WPTV After 44 Years in Broadcasting
WPTV anchor Michael Williams is retiring from broadcasting after 44 years. Williams started working at West Palm Beach NBC affiliate in 2011. He started his career in TV at WSVN in Miami in 1984 and...
View ArticleWeek of March 3 Cable News Ratings: Fox News Leads All of TV, Including the...
This is TVNewser's basic cable network ranker and cable news report for the week of March 3, 2025. One week after Fox Corporation CEO Lachlan Murdoch observed that Fox News should be considered "the...
View ArticleThe Lotame Acquisition Is a Smart Move for Publicis, But Not a Cure-All for...
In a world where AI decisioning and autonomous agents are reshaping the advertising landscape, data and identity have never been more important. After all, how can you market to someone if you can't...
View ArticleWGN Names Jeff Lilly Director of Technology
Jeff Lilly has been named director of technology for Nexstar's Chicago owned station WGN. Lilly will oversee the day-to-day operations of the engineering department and the Bradley Place facility. He...
View ArticleMarc Lore’s Wonder Acquires Tastemade to Build an Advertising Business
Food-delivery service Wonder is adding digital media to its menu with its acquisition of independent media company Tastemade. Terms of the transaction were not disclosed, but the deal reportedly cost...
View ArticleCMOs Are Staying in the Job (Slightly) Longer
Compared to the other chairs around the C-suite table, the chief marketing officer's seat (CMO) is, famously, rarely occupied for long. However, the average tenure of CMOs increased slightly in 2024,...
View ArticleRachel Saurer Returns to Colorado Springs Fox Station as Anchor
Rachel Saurer is returning to Colorado Springs, Colorado Fox affiliate Fox21 (KXRM) as co-anchor with Scott Kilbury. Saurer is a former multimedia journalist and weekend anchor at the station, who...
View ArticleHow to Nail Experiential Marketing, According to the Agency Behind Taylor...
Brand activations are a big part of South by Southwest, but it takes a lot to stand out in the midst of such a busy, crowded event. And while nothing from this year's slate of experiential stunts were...
View ArticleNBC Chicago to Look Back at The Evolution of Covid
Starting Monday, March 17, NBC 5 Chicago (WMAQ) will present a weeklong reflection on the evolution of the coronavirus, from its initial global emergence and mass uncertainties in 2020 to its...
View ArticleTuesday, March 11 Evening Cable News Ratings: Abby Phillip Leads in the Demo...
The Five was the only Fox News show to bring in more than 4 million total viewers on Tuesday evening. Meanwhile, MSNBC and CNN were led by The Rachel Maddow Show and Anderson Cooper 360, respectively....
View ArticleAnalysis: Can MSNBC Afford to Have Rachel Maddow Return to a Monday-Only...
We've reached the midpoint of President Donald Trump's first 100 days in the Oval Office. That's also the midpoint for Rachel Maddow's return to a Monday through Friday schedule on MSNBC. In that time,...
View ArticleWhy CTV Ad Buyers Are Still Skeptical About Generative AI
Connected TV (CTV) advertisers aren't sold on generative AI just yet. While some brands are experimenting with AI-powered creative and optimization tools, ad buyers remain wary of handing over full...
View ArticlePodcasting and Influencers Are on a Collision Course—Who Will Win?
At this point, many stories have been written about Spotify's bid to steal a piece of the video podcasting pie away from YouTube, as well as podcast star Alex Cooper's subsequent move to make her video...
View ArticleHinge Is Bucking Dating App Burnout With Marketing That Caters to Gen Z
A couple sits side-by-side in a diner booth, recounting how they met. Strangely enough, they were neighbors growing up--"I had a hundred chances to say hi to him," the woman recalls--yet they didn't...
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